Personalities

Four complete motion systems — cinematic-dark, editorial, neutral-light, and montage — each defining timing tiers, easing curves, camera constraints, and primitive filters that the AI enforces automatically across every scene.

Overview

A personality is not a theme. It is a complete motion system: timing tiers, easing curves, camera constraints, entrance/exit defaults, and AI guidance that shapes how every tool in the pipeline behaves.

When you select a personality, Animatic automatically:

  • Filters primitive search results to compatible options
  • Applies the correct timing tiers to every beat
  • Constrains camera behavior to what the personality allows
  • Validates choreography against the personality's guardrails
  • Flags violations before you compile

This eliminates the most common animation failure mode: inconsistency. A landing page that mixes dramatic 3D camera moves with flat tutorial-style step indicators looks broken, not creative. Personalities prevent that at the system level.


cinematic-dark

Dramatic, immersive product demos. Full 3D camera system, focus-pull blur entrances, clip-path wipe transitions, and spring physics. Built for moments that need to land with impact.

Characteristics

  • Name
    contrast
    Type
    high
    Description

    Dark backgrounds with strong foreground/background separation.

  • Name
    motion_intensity
    Type
    dramatic
    Description

    Purposefully cinematic — animations command attention rather than support content.

  • Name
    entrance_style
    Type
    focus-pull blur
    Description

    Elements emerge from blur into sharp focus, simulating a camera rack-focus effect.

  • Name
    transition_style
    Type
    clip-path wipe
    Description

    Phase transitions use directional clip-path reveals instead of simple fades.

  • Name
    perspective
    Type
    3D (1200px)
    Description

    Full 3D perspective enabled. Elements can exist at different Z-depths.

  • Name
    color_mode
    Type
    dark
    Description

    Inky dark palette with Tailwind 100-shade pastel accents.

  • Name
    loop_time
    Type
    17-19s
    Description

    Target loop duration for repeating sequences.

Timing tiers

TierDurationUse case
fast180msMicro-interactions, feedback
medium500msStandard entrances, transitions
slow700msHero reveals, emphasis moments
spring1200msOrganic, physics-based motion
feedback120msButton presses, toggle states
structural240msLayout shifts, panel opens
spatial320msPosition changes, slides
emphasis600msAttention-drawing highlights

Easing curves

FunctionValue
entercubic-bezier(0.16, 1, 0.3, 1)
exitcubic-bezier(0.7, 0, 0.84, 0)
smoothcubic-bezier(0.25, 0.1, 0.25, 1)
springcubic-bezier(0.22, 1, 0.36, 1)

The enter curve decelerates aggressively — elements arrive fast and settle slowly. The exit curve accelerates hard, clearing the stage with urgency. The spring curve approximates damped spring physics using a CSS cubic-bezier.

Camera behavior

Cinematic Dark has the most permissive camera system. All 12 movement types are available.

CapabilityValue
ModeFull 3D
Perspective1200px
Perspective origin50% 40%
Allowed movementsdolly, truck, pedestal, pan, tilt, orbit, arc, crane, push-in, pull-out, rack-focus, handheld

Parallax

SettingValue
Mode3d-translateZ
Max layers4
IntensityFull
Depth range-800px to 0

Depth of field

SettingValue
Max blur12px
Entrance blurEnabled
Rack focusEnabled
Ambient blur4px

Ambient motion

EffectIntensityDuration
Scene breathe0.4% scale8000ms
Drift1.5px amplitude12000ms
Element float5px amplitude6000ms
Push-in1.5% scale6000ms

Camera shake

SettingValue
Max amplitude3px
Frequency range0.5-2Hz
DecayExponential

AI guidance

Use for dramatic product demos, landing page embeds, and marketing films. Features 3D camera perspective (1200px), clip-path wipe transitions, focus-pull blur entrances, and 4-tier speed hierarchy (fast/medium/slow/spring). Full camera system: dolly, orbit, crane, rack focus, handheld drift, parallax (3+ layers), DOF blur, ambient breathing/drift. Inky dark palette with Tailwind 100-shade pastel accents. Never use for tutorials or micro-interactions.

Try asking your AI

"Build a cinematic-dark product launch for a SaaS dashboard with 3D camera orbit and rack focus on the hero metric"

"Generate a landing page hero using cinematic-dark with parallax layers and focus-pull entrances"

"Show me all cinematic-dark primitives with camera movements"


editorial

Content-forward, restrained motion. Animation serves the content rather than framing it. 2D only — no perspective tricks, no blur effects. The signature move is content cycling: rotating through multiple values in the same space.

Characteristics

  • Name
    contrast
    Type
    medium
    Description

    Balanced light palette with subtle foreground emphasis.

  • Name
    motion_intensity
    Type
    restrained
    Description

    Motion supports readability. Nothing competes with the content.

  • Name
    entrance_style
    Type
    slide+fade
    Description

    Elements slide in with a concurrent opacity fade. Clean, predictable.

  • Name
    transition_style
    Type
    opacity crossfade
    Description

    Phase transitions dissolve smoothly. No hard cuts, no wipes.

  • Name
    perspective
    Type
    flat (no 3D)
    Description

    Strictly 2D. No rotateX, rotateY, translateZ, or perspective.

  • Name
    color_mode
    Type
    light
    Description

    Stone palette with blue/green accents.

  • Name
    loop_time
    Type
    12-16s
    Description

    Target loop duration for repeating sequences.

  • Name
    signature_effect
    Type
    content-cycling
    Description

    Rotating text, stats, or features within a fixed layout — the defining editorial pattern.

Timing tiers

TierDurationUse case
fast150msMicro-interactions, feedback
medium400msStandard entrances, content swaps
slow700msSection reveals, slow fades
feedback120msButton presses, toggle states
structural300msLayout shifts, panel opens
spatial500msPosition changes, slides
emphasis600msAttention-drawing highlights

Easing curves

FunctionValue
entercubic-bezier(0.25, 0.46, 0.45, 0.94)
exitcubic-bezier(0.55, 0.06, 0.68, 0.19)
smoothcubic-bezier(0.25, 0.1, 0.25, 1)

These are gentler curves than Cinematic Dark. The enter curve has moderate deceleration — elements arrive without drama. No spring easing is defined.

Camera behavior

Editorial uses a 2D-only camera. Most camera movements are explicitly forbidden.

CapabilityValue
Mode2D only
PerspectiveNone
Allowed movementspush-in, drift
Forbidden movementsdolly, orbit, pan, tilt, crane, arc, handheld, rack-focus

Parallax

SettingValue
Mode2d-speed-differential
Max layers3
IntensitySubtle
Offset range20-60px

Parallax uses speed differences between layers rather than Z-depth. Background layers move slower. No translateZ.

Depth of field: Disabled. Depth is communicated through opacity and contrast reduction on background layers, never through blur.

Ambient motion

EffectIntensityDuration
Scene breathe0.2% scale10000ms
Drift0.5px amplitude12000ms
Push-in0.5-1% scale6000-8000ms

Camera shake: Disabled.

Hard constraints: 2D translate and scale only. Max translateX/translateY: 30px. Max scale change: 1%. No filter:blur() on entrances.

AI guidance

Use for content-forward product showcases, feature pages, and data visualization reveals. Animation serves the content rather than framing it. No 3D perspective, no clip-path wipes, no spring physics. Uses opacity crossfade for phase transitions, slide+fade (translateY) for entrances. Content cycling is the signature effect. Camera: 2D only — subtle push-in (max 1% scale), ambient drift (max 0.5px), speed-differential parallax (no Z-depth). Depth via opacity/contrast, never blur. Stone palette with blue/green accents.

Try asking your AI

"Create an editorial feature showcase that cycles through three product benefits with slide-fade entrances"

"Build a docs page hero animation using editorial personality with content cycling"

"Show me editorial-compatible primitives for a data visualization reveal"


neutral-light

Tutorials and onboarding. Clarity over flair. No blur, no 3D, no camera movement at all. Instead, Neutral Light introduces attention-direction primitives: spotlights, simulated cursors, step indicators, and positioned tooltips. Motion guides focus, never distracts from it.

Characteristics

  • Name
    contrast
    Type
    low
    Description

    Minimal contrast. Nothing competes with the instructional content.

  • Name
    motion_intensity
    Type
    gentle
    Description

    The quietest personality. Motion is functional, not decorative.

  • Name
    entrance_style
    Type
    slide+fade (no blur)
    Description

    Clean slide-in with opacity. Sharp from frame 1 — no blur at any point.

  • Name
    transition_style
    Type
    opacity crossfade
    Description

    Simple dissolves between phases.

  • Name
    perspective
    Type
    flat (no 3D)
    Description

    Strictly 2D. No perspective, no Z-depth.

  • Name
    color_mode
    Type
    light
    Description

    Light stone palette. Accessible and unobtrusive.

  • Name
    loop_time
    Type
    13-15s
    Description

    Target loop duration for repeating sequences.

  • Name
    specialty
    Type
    tutorial primitives
    Description

    Spotlight highlights, cursor simulation, step indicators, and positioned tooltips — unique to this personality.

Timing tiers

TierDurationUse case
fast175msMicro-interactions, feedback
medium350msStandard entrances, step transitions
slow575msSection reveals, tooltip appearances
feedback120msButton presses, toggle states
structural300msLayout shifts, panel opens
spatial400msPosition changes, cursor movements
emphasis450msSpotlight highlights, step focus

Neutral Light is the fastest personality by default. Tutorials should not make users wait.

Easing curves

FunctionValue
entercubic-bezier(0.25, 0.46, 0.45, 0.94)
exitcubic-bezier(0.55, 0.06, 0.68, 0.19)
smoothcubic-bezier(0.25, 0.1, 0.25, 1)

Same gentle curves as Editorial. No spring easing.

Camera behavior

Neutral Light has no camera system. Zero camera movement of any kind. Instead, it uses attention-direction primitives to guide viewer focus.

CapabilityValue
ModeAttention-direction (no camera)
PerspectiveNone
Allowed movementsNone
Forbidden movementsAll 12 camera movement types

Parallax: Disabled.

Depth of field: Disabled.

Ambient motion: Near-zero scene breathing (0.1% scale over 12s) for scenes longer than 10 seconds. No drift, no push-in.

Camera shake: Disabled.

Attention primitives (unique to Neutral Light):

PrimitivePurpose
nl-spotlightHighlight a region of the screen by dimming everything else
nl-cursor-toSimulate a cursor moving to a target element
nl-step-progressAnimate a step indicator (1 of 3, 2 of 3, etc.)
nl-tooltipPosition and reveal a tooltip near a target element

AI guidance

Use for onboarding tutorials, help documentation, changelog introductions, and internal reviews. Features spotlight highlights, cursor simulation, step indicators, and positioned tooltips. No blur effects — tutorials should feel sharp and clear from frame 1. No 3D perspective, no spring physics, no camera movement. Camera replaced by attention-direction: spotlight, cursor, step indicators. Near-zero ambient breathing only for scenes >10s. Light stone palette. Architecturally: editorial choreography + tutorial primitives + light mode colors.

Try asking your AI

"Build a tutorial walkthrough showing three steps with spotlight highlights and cursor simulation"

"Create an onboarding animation using neutral-light that guides the user through account setup"

"Show me all neutral-light attention primitives"


montage

Sizzle reels and brand launches. Rapid-fire scenes, hard cuts, whip-wipes, and zero ambient motion. Montage packs 5-7 phases into a 30-40 second loop with the energy of a keynote product reel. The signature technique: per-phase transition mixing, where hard cuts and whip-wipes alternate within the same sequence.

Characteristics

  • Name
    contrast
    Type
    high
    Description

    Dark palette with violet accents. Strong visual impact per scene.

  • Name
    motion_intensity
    Type
    rapid
    Description

    The highest-energy personality. Scenes are 2-4 seconds each, never longer.

  • Name
    entrance_style
    Type
    scale hero / grid reveal
    Description

    Hero elements scale from 1.15 to 1.0. Feature grids reveal cell by cell.

  • Name
    transition_style
    Type
    hard cut / whip-wipe
    Description

    Mixed per-phase: some transitions are instant hard cuts (0ms), others are directional whip-wipes (250ms clip-path).

  • Name
    perspective
    Type
    flat (no 3D)
    Description

    Strictly 2D. Speed and rhythm create energy, not depth.

  • Name
    color_mode
    Type
    dark
    Description

    Dark palette with violet accents.

  • Name
    loop_time
    Type
    30-40s
    Description

    Longer loop to accommodate 5-7 rapid phases.

  • Name
    signature_effect
    Type
    per-phase-transition-mixing
    Description

    Hard cuts and whip-wipes alternate within a single reel, creating rhythmic variation.

Timing tiers

TierDurationUse case
fast150msStat pops, grid cell reveals
medium400msStandard entrances, scale reveals
slow800msHero moments, full-screen typography
feedback100msButton presses (fastest of all personalities)
structural250msLayout shifts, split-screen setups
spatial300msPosition changes, whip-wipe transitions
emphasis400msStat overshoot, highlight pops

Easing curves

FunctionValue
entercubic-bezier(0.16, 1, 0.3, 1)
exitcubic-bezier(0.7, 0, 0.84, 0)
smoothcubic-bezier(0.25, 0.1, 0.25, 1)

Montage shares Cinematic Dark's aggressive enter/exit curves. The fast deceleration and acceleration match the punchy editing rhythm.

Camera behavior

Montage has no camera system and no ambient motion. Scenes are too short (2-4 seconds each) for any ambient effects to register.

CapabilityValue
ModeNone
PerspectiveNone
Allowed movementsNone
Forbidden movementsAll 12 camera movement types

Parallax: Disabled. Depth of field: Disabled. Ambient motion: All disabled. Camera shake: Disabled.

Montage-specific patterns

These patterns are unique to Montage or work best within it:

  • Scale entrances — Hero elements enter at 1.15x and settle to 1.0x
  • Stat pops with overshoot — Numbers animate in with a slight overshoot bounce
  • Split-screen comparisons — Side-by-side before/after reveals
  • 2x3 feature grids — Six features revealed cell-by-cell with staggered timing
  • Full-screen typography cards — Bold text fills the viewport between product scenes
  • Hard cuts — 0ms instant swap between phases (no transition animation)
  • Whip-wipes — 250ms directional clip-path transitions

AI guidance

Use for sizzle reels, brand launches, product campaigns, and keynote-style demos. Rapid-scene energy with 5-7 phases in a 30-40s loop. Signature: per-phase transition mixing — hard cuts (0ms instant swap) and whip-wipes (250ms directional clip-path) within the same reel. Scale entrances (1.15 to 1.0), stat pops with overshoot, split-screen comparisons, 2x3 feature grids, full-screen typography cards. No 3D, no blur, no camera motion, no ambient effects, no spring physics. Dark palette with violet accents. Never linger on a scene >4s.

Try asking your AI

"Build a montage sizzle reel for a product launch with 6 phases, mixing hard cuts and whip-wipes"

"Create a keynote-style demo reel using montage personality with stat pops and split-screen comparisons"

"Generate a 30-second brand launch montage with scale entrances and full-screen typography cards"


Decision matrix

Your projectPersonalityWhy
Product launch, feature democinematic-darkFull camera system, dramatic timing, 3D depth
Docs site, blog, feature pageeditorialContent-forward, restrained motion, content cycling
Onboarding flow, tutorialneutral-lightSpotlight/cursor primitives, fastest timing, zero distraction
Sizzle reel, brand videomontageRapid cuts, high energy, 5-7 phases in 30-40s
Data visualization revealeditorialRestrained motion keeps focus on the data
Conference presentationcinematic-dark3D camera moves and blur effects command a stage
Help documentationneutral-lightClarity-first motion, step indicators
Social media contentmontagePunchy pacing works in short-attention contexts
Marketing landing pagecinematic-darkDramatic entrance sequences drive engagement
Internal team reviewneutral-lightClean, professional, no flashy distractions
Product campaignmontageHard cuts and scale entrances match campaign energy
Changelog, release notesneutral-lightGentle motion, instructional clarity

Custom personalities

The four built-in personalities cover the most common animation contexts, but you can define your own. The create_personality tool lets you specify custom timing tiers, easing curves, camera constraints, and primitive restrictions.

Custom personalities extend the same system. Once defined, all Animatic tools — scene generation, choreography validation, compilation — respect your custom personality's constraints exactly like the built-in ones.

Try asking your AI:

"Create a custom personality called 'corporate-calm' with slower timing, no spring physics, and 2D-only camera"

"Define a personality that uses cinematic-dark's camera system but with editorial's restrained timing"

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